About Us


WMS was formed in 2005, and has grown ever since, to become one of the leading forest management providers in the North Island. We provide personalised forest harvesting and marketing and forest management services to a diverse mix of clients from corporate forest estates to farm woodlots in the Central North Island region. We still manage to keep our feet planted on firmly on the forest floor, with our ground up approach to forestry rather running operations from behind the computer screen.

This success is a direct result of strong client and industry relationships, with a large amount of work coming from referrals. WMS has a solid team of proven contractors and prides itself on using local contractors where possible. WMS has strong ties with a number of key domestic and export log customers to maximise client returns, in a wide geographical spread.

Wood Marketing is owned and managed by Carl Hanna and Duncan Mills.

We are supported by our experienced team of seven staff in administration and operational positions.
BSc Tech (Forestry) and NZCF

Based in the Rotorua area. Has a broad knowledge base of the forestry industry. Starting from the ground up as a faller before moving into forest management, gaining experience in harvesting and forestry management, before moving on to specialise in private forest management and harvesting. Extensive hands on business experience in forestry and other primary sector industries, through a number of business interests.

021 882 417   |   Email Carl

BSc Tech (Forestry)

Based in the Waikato, has spent a number of years with Carter Holt Harvey in operational harvesting roles within the Forestry business, before moving to the Pulp and Paper division in a commercial procurement role. Extensive experience in harvesting systems and planning, stumpage procurement, log sales and contract management.

027 285 5598   |   Email Duncan

Mission Statement

WMS prides itself on providing a professional, competent and personal forestry service to ensure our clients receive the maximum return on their forestry investment. We as the business owners deal directly with clients to provide a hands-on service to ensure the best result for your forest or woodlot. At the end of the day it’s our reputation and livelihood on the line so we have to get it right!

Our goals are to:

  • Have an open and transparent approach to all our clients and customers
  • Provide sound forestry industry advice and management
  • Maximise the return to your forestry investment
  • Achieve a high level of compliance to forest industry safety and environmental standards
  • Enjoy what we do and make your forestry industry experience a good one